Jasmin Sohrabji elevated to CEO, South East Asia and India At Omnicom Media Group


May 29, 2013

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In a significant thumbs up to the progress that Jasmin Sohrabji has made as Chief Executive of Omnicom Media Group India, she has been elevated and will take on responsibilities of South East Asia as well.

Jasmin-Sohrabji With an effort to sharpen focus on the continued growth of the Asia Pacific region, Omnicom Media Group (OMG) has introduced a new sub-regional structure effective Monday, June 3.

Under the new structure, two sub-regional assignments covering South East Asia and Greater China are being added, in addition to Australia and New Zealand. Ms Sohrabji will continue to lead OMG India, as CEO and also take on the task of leading the South East Asian markets of Singapore, Malaysia, Philippines, Indonesia, Vietnam and Thailand for OMD, PHD and M2M – brands of Omnicom Media Group.

Ms Sohrabji joined Omnicom Media Group in 2007 with the mandate of setting up OMD’s India operations and she has helped the media major grow into one of India’s fastest growing media agency today, with an impressive roster of clients.

Commenting on the appointment, Barry Cupples outgoing CEO of Omnicom Media Group, APAC, said; “Asia is vibrant and the lens of the world is on this region. The media and communications industry is being shaped by seismic shifts, and the South East Asia region is at the heart of many of these changes. Omnicom Media Group SEA and India has a strong and talented leader in Jasmin. She has a clear vision that will help in strengthening our eco-system. Jas has our complete faith and trust to be an even bigger star in the new role.”

Newly appointed APAC CEO of Omnicom Media Group, Cheuk Chiang said, “Bolstering our regional management capacity with a new sub-regional structure reinforces our commitment to this region. Jasmin is an asset to the senior leadership team and I am confident that under her guidance and vision, our presence in South East Asia and India will get stronger.”

Said Ms Sohrabji, said, “Setting up OMD India was a huge opportunity and which the India team is very proud of. I am looking forward to the additional responsibility and working closely with the SEA team to further strengthen the sub-region.”

Under the sub-regional structure, Doug Pearce, CEO of OMG China, will add Greater China responsibilities overseeing Hong Kong and Taiwan, while Leigh Terry will continue to lead OMG’s operation in Australia and New Zealand. Jasmin Sohrabji along with Doug Pearce and Leigh Terry will report to Cheuk Chiang.  OMD and PHD leadership in the region will continue in the same structure as today, with Steve Blakeman responsible for OMD and newly appointed CEO, Susana Tsui responsible for PHD. Barry Cupples will move on take the position of CEO, Global Investment and Accountability, a new role at an Omnicom Media Group Executive Board level.