4 Parsi women on their most precious heirloom jewellery and the stories they

A piece of jewellery is more than just an accessory; it is a record of a time, a mood, of lives and loves. And heirloom jewellery, handed lovingly down, is a veritable archive of a family’s history. ELLE asked four women belonging to Mumbai’s Parsi community—characterised as it is by a sense of nostalgia and… Continue reading 4 Parsi women on their most precious heirloom jewellery and the stories they

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Rashid Byramji: Legendary "horse whisperer" gets affectionate farewell

Last Sunday was a red letter day in the life of India’s legendary “horse whisperer“ Rashid Byramji. After regaling three generations of horseracing fans, the master craftsman retired from the game, officially. Article by Usman Rangeela | Times of India Although the racing world knew him as a horse trainer, Byramji was in fact a… Continue reading Rashid Byramji: Legendary "horse whisperer" gets affectionate farewell

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Roda Mehta: AAAI Lifetime Achievement Award Acceptance Speech

Today, Roda Mehta will be presented the Lifetime Achievement Award by the Advertising Agencies Association of India (AAAI). Roda is an integral part of Ogilvy India’s history and one of the architects of the success and reputation we enjoy today Each of you should know her story and join us in congratulating an Ogilvy legend… Continue reading Roda Mehta: AAAI Lifetime Achievement Award Acceptance Speech

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Lily Has Left the Kitchen: The last Parsi cook in Ahmedabad looks back at better days

The kitchen of the Zoroastrian Ladies Cooperative Society (ZLCS), in a busy lane in Khanpur in the walled city of Ahmedabad, is brimming with activity. In a corner of the impeccably clean kitchen is a woman on a roti-making marathon. As the vessels pile up, another woman ensures that they are washed immediately and dried… Continue reading Lily Has Left the Kitchen: The last Parsi cook in Ahmedabad looks back at better days

Parsi food is more than dhansak

For a culinary tapestry as rich and diverse, Parsi cuisine has for a long time remained circumscribed by stereotypes, identified largely by the dhansak-sali boti routine popularized by Mumbai’s iconic Irani cafés and Parsi eateries. Of course, more recently, speciality Parsi restaurants have been opening doors outside Mumbai, Irani café classics have begun making routine… Continue reading Parsi food is more than dhansak

The Bombay Blackwood: A Class Apart

Queen Anne, Empire, Elizabethan, Louis XVI… these are familiar terms for aficionados who are passionate about antique furniture. Rare and often priceless pieces of furniture from these styles – ranging from the early 18th to 20th century CE are coveted across the world. But did you know that Bombay was home to its own style… Continue reading The Bombay Blackwood: A Class Apart

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